SISO is a fictional branding project that reimagines how a modern dental clinic could look and feel. The goal? To create a clean, friendly, and professional identity that puts patients at ease while still looking sleek and trustworthy.

The logo is simple yet memorable, featuring smooth, rounded typography and a subtle smile-inspired curve. A fresh blue color palette brings in a sense of cleanliness and trust, while dark gray adds a touch of sophistication. The branding extends across business cards, appointment reminders, stationery, social media, and even clinic signage—making sure SISO feels cohesive in every interaction.

This project is all about showing how thoughtful design can transform the patient experience, making dental care feel more approachable and modern.